The best trademarks are invented words or coined words or unique geometrical designs. One should avoid the selection of a geographical name, common personal name, or surname. No one can have a monopoly right on it. Avoid adopting admiring words or words that describe the standard of products (such as best, perfect, super, etc.). ✓ It is advisable to conduct a market survey to determin... https://www.slideshare.net/slideshow/trademark-registration-services-in-india/274833007